Our mission is to drive new policies, practices, decisions and tangible actions that result in more balanced, diverse and accountable leadership; address workplace discrimination, harassment and abuse; and create equitable and safe cultures within our agencies.

In partnership with timesupnow.com

Our Letter of Solidarity

Hey, Sisters,
we know.

At the end of January, a small group of us came together to talk about what was going on in the industry and in our offices and what we could do about it. That long night turned into more meetups and phone calls, and hundreds of emails. Many hundreds of emails. Along the way we have grown from 14 women to 200.

We had a lot of questions. We questioned ourselves and each other, and we shared and heard stories that made us both sad and hopeful. As representatives of both independent and holding company agencies, we saw that we had a lot of different processes and procedures that were designed to help but aren’t enough on their own.

We don’t for a minute believe we found all the answers. We found some. You’ve searched and found them too. The answers are there; they just need to be picked up and realized. Answers need to be acted on.

As women in senior leadership positions in advertising, we’ve agreed that we have the power to change this business we love until it looks more like the industry we want to lead.

As leaders, it’s on us to foster a workplace where people are challenged but still respected.

Sexual harassment is not OK. Never. No exceptions. No amount of talent, missed cues, or being great in the room unchecks the No Sexual Harassment box.

Old power dynamics are a lot of the problem. Power that blurs the lines between what you get to do/have/touch/ask for/expect and what you don’t. It’s time to talk candidly about the responsibility that comes with power.

We look at the lack of diversity in this group of women and see the long-term effect of power structures that encouraged some of us to rise but held others back. We see you. We see your talent. We see the gap. We want share of voice and share of power, for everyone.

As we build on the determination of the women and like-minded men in our industry and the agencies who have stepped forward, we’re stepping forward too.

Time’s up, advertising.
Time’s up on sexual harassment.
Time’s up on lack of representation.
Time’s up on inequity.
Time’s up on silence.


TIME’S UP™ is organizing as a global force for business reform across industry categories. To us, a commitment to reform represents common ground where we can gather in optimism and move forward, together. We’re proud to be the first new industry vertical to formally align with this group and its intentions.

TIME’S UP™/ADVERTISING’s mission is to drive new policies, practices, decisions, and tangible actions that result in more balanced, diverse, and accountable leadership; address workplace discrimination, harassment, and abuse; and create equitable cultures within our agencies.

Bring your voices. We need you.

To kick things off, we’ll hold community gatherings on May 14 in cities around North America. We will also create an online forum for reach beyond major cities. Our goal is real change. We think the best first step in this process is talking face to face with you.

Together, we’ll draw the rest of the road map, which should include:

Commit to creating solutions that work, starting with examining the processes and policies that have failed us.
Identify and mentor people representing diversity across the board and who are ready to become agency leaders.
Adoption of progressive agency training and education that brings this discussion and its solutions out into the open in our agencies.

We’ll post our goals and progress at timesupadvertising.com. Like our TIME’S UP™ sisters, we remain committed to holding our own workplaces accountable and pushing for swift change. Our companies should be safe and equitable spaces for all.

If you run an advertising agency and would like to commit to our actions to create policy change, contact us. If you would like to support and stand with us, please consider a donation to the TIME’S UP™ Legal Defense Fund, which will help defray legal and public relations costs in select cases for those who have experienced sexual harassment or related retaliation in the workplace.

In solidarity,

Your advertising sisters

Our Progress


We’ve got our roadmap! It’s a living document that will continue to grow as we do, see here to take a look. Our mission is Safe, Fair and Dignified work for all.

During Advertising Week New York (Oct. 1 — 4) we’ll have a number of panels. Here are the details if you happen to be in town:

  • Monday, Oct. 1 @ 9:30 AM — “The Girl Gaze”
  • Monday, Oct. 1 @ 10:20 AM — “The Road to Safe, Fair, and Dignified Work for Women of all kinds”
  • Tuesday, Oct. 2 @ 9:00 AM — “The Importance of Intersectionality in the Pursuit of Equity”
  • Wednesday, Oct. 3 @ 9:00 AM — “What About The Men?”
  • Thursday, Oct. 4 @ 9:00 AM — “What Does HR Have to Do with It?”


Our first official gatherings, which took place in 14 locations across the US and Canada, brought us together to talk and begin planning for the future. Our goal is progress, action and change. Some change will be immediate and some will take longer. These gatherings were the first start to the conversation, next steps include strategic planning as well as research and data gathering. The steering committee intends to come back to the larger group with a recommendation in the fall.


We just started. Today is the first day of change. We’ll be updating this section frequently. We’ll post our goals and you will be able to hold us accountable for our progress. Bookmark this page here.

Let’s Go

We have the power to change this business we love until it looks more like the industry we want for everyone. Here’s how you can be part of the change.

  1. Connect

    Follow Time’s Up/Advertising on Instagram

  2. Donate

    Donate to support the Time’s Up™ Legal Defense Fund.